Navigating Social Media with Purpose: A Reflection on Digital Detox and Rebuilding Connections
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Navigating Social Media with Purpose: A Reflection on Digital Detox and Rebuilding Connections

In today’s digital era, our social media profiles often mirror our personal and professional identities.

Jennifer McDougall
6 min readMar 21, 2024

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As a lifestyle blogger and digital marketing strategist with over twelve years of experience, I’ve learned to navigate the delicate dance of maintaining an engaging online presence while staying rooted in my core values.

My recent endeavor to declutter my Instagram account was more than a mere whim — it was a deliberate step towards crafting a space that genuinely reflects my beliefs and bolsters my personal brand.

Mastering the Art of Social Media Cleansing

Social media cleansing might not be novel, especially for those in digital marketing.

The aim is simple: breathe new life into a dormant account and cultivate more profound, meaningful interactions.

This journey isn’t about chasing follower counts; it’s about ensuring the content I engage with speaks to my interests and principles. The foundation of my digital sphere is built upon the pillars of family, close friends, and brands that echo my ethos.

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Jennifer McDougall
Jennifer McDougall

Written by Jennifer McDougall

Host of Life Refined podcast 🎙️ Personal Growth | Self-Improvement | Wellness 💡 Helping you level up your mindset & life. https://linktr.ee/jenmcdougall

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